Pet Grooming Software for Breed-Based Booking and Repeat Visits

How pet grooming businesses use SalonBook

Grooming time depends on the dog. A small short-haired dog is a 60-minute bath and tidy; a large doodle with a matted coat is a three-hour job. Groomer scheduling software has to let the duration follow the dog, and SalonBook does that by letting you create services with their own durations for each size and coat type.

A grooming salon sets up in an afternoon. You add each groomer, create the service menu by size and coat, set hours and breaks per groomer, upload your intake form, and connect Stripe, Square or PayPal. The booking page goes live at salonbook.us/your-salon the same day, and Pro plans can point a custom domain at it.

Building a menu that books the right amount of time

A grooming menu works well in tiers: full groom by size (small, medium, large, extra large), bath and brush by size, and add-ons such as de-shedding treatment, teeth brushing, nail grinding and de-matting per 15 minutes. Each service has a duration (and a photo on Pro), and the service description names typical breeds for each size so owners choose correctly.

Clear descriptions do most of the work. When the large full groom says "Golden Retriever, Standard Poodle, Doodle over 50 lb", owners pick it instead of guessing at medium, and your day holds.

Vaccination records and pet intake before the first visit

The Pro plan includes intake forms with digital signature. Groomers use them to collect the pet’s name, breed, weight and age, rabies and other vaccination dates, vet contact, medical conditions, allergies, behavior and handling notes, and a signed grooming release. The form goes to the owner when they book and the completed form sits on the client record where any groomer can review it before the dog arrives.

Owners with more than one dog can stay a single client, with each dog’s preferences and handling notes written up in the client notes.

Start free, upgrade when you add staff

The Free plan is $0 per month and covers one groomer, five services, online booking, a calendar, a client list, email confirmations and a public website with all 7 layouts, 23 color palettes and the theme studio. A solo mobile or home-based groomer offering grooms by size can run their book on it.

The Pro plan is $39 per month, or $348 per year (about $29 per month billed annually), for up to three groomers with unlimited services and products. Pro adds deposits and no-show fees, text reminders through your own Twilio account, the waitlist with auto-book, the client portal, intake forms with digital signature, loyalty, referrals, gift certificates, memberships, an online shop for shampoo and accessories, invoices with tipping, reports, custom CSS, the embed widget, a custom domain with SSL, and Google Tag Manager and Meta Pixel support.

Enterprise is $89 per month, or $828 per year (about $69 per month annually), for unlimited groomers, payroll and commissions, a JSON data API and headless mode. Paid plans include a 14-day free trial, no contract and no setup fee, and you can cancel at any time.

SalonBook charges no marketplace commission, no per-booking fee and no per-client acquisition fee. Your payment processor charges its normal card fees; SalonBook does not add a markup. A salon grooming 400 dogs a month pays the same flat price as one grooming 100.

Getting owners to book online

Pet owners search for groomers on Google Maps and follow them on Instagram and Facebook. Put the booking link in each place and the phone quiets down.

1. Add your SalonBook page as the Book link on your Google Business Profile so a search for "dog groomer near me" that lands on your listing shows a booking button.
2. Put the booking link in your Instagram and Facebook bios and mention it under every before-and-after photo. On Pro, service photos help owners pick the right size and cut.
3. Embed the booking widget on your existing website so owners book without leaving your site.
4. Turn on 24-hour and 1-hour reminders and post-visit follow-ups, and ask every owner to set up a recurring appointment at pickup.

From the client portal, owners reschedule or cancel within your policy, see past invoices, save a card, complete intake forms, check loyalty points and send a referral link to another dog owner at the park.

Who SalonBook is for

SalonBook suits a solo home-based or mobile groomer, a salon with two or three grooming tables, and a larger salon with a bathing team that needs unlimited staff. Flat pricing and a free plan with no time limit make it simple to start alone and add groomers later.

Moving from the phone and a paper book, the change owners notice first is that regulars stop calling: their next groom is already on the calendar, and the reminder text tells them when.