Free
Get started with the basics
Free forever. No card required.
- 1 staff member
- 5 services
- No products
- SalonBook web address
- 200 emails per month
- One location per account
- 30 features included
Pricing
Start free and upgrade when you grow. Paid plans include a 14-day trial. No marketplace commission, no per-client fees, no setup fee, no contract.
Get started with the basics
Free forever. No card required.
For growing salons
or $29/mo billed annually
14-day free trialFor larger teams, with payroll
or $69/mo billed annually
14-day free trialPrices in USD. No setup fee. Card processing, text messages and domain registration are billed by those providers at their own rates, and SalonBook adds nothing on top. See third-party charges.
SalonBook is available in the United States only.
We never take a cut of your bookings — not for new clients, not for repeat clients. Ever.
Add as many clients as you like. Your price does not change as your client list grows.
Create your account, pick a template, and start taking bookings the same day.
Month-to-month or annual — your choice. Cancel or change plans anytime from your dashboard.
A few things are billed by other companies, directly to you. SalonBook adds no fee or markup on any of them.
Billed by Stripe, Square or PayPal
Your processor’s standard rates per payment. Payouts go straight to your account.
SalonBook adds: $0
Billed by Twilio
Texts go through your own Twilio account (Pro and up): Twilio charges per message, for your phone number, and for the A2P registration US carriers require for business texting. Email reminders cost nothing extra.
SalonBook adds: $0
Billed by your domain registrar
Registering yoursalon.com (Pro and up). The SSL certificate is free and renews automatically.
SalonBook adds: $0
Billed by them, if you use one
SalonBook calculates commission and pay on Enterprise and exports it, but it doesn’t pay staff, send direct deposits or file payroll taxes.
SalonBook adds: $0
The short version first, then the complete feature matrix, grouped by area. Everything in Pro is included in Enterprise.
| Area | Free | Pro | Enterprise |
|---|---|---|---|
| Staff | 1 person | Up to 3 | Unlimited |
| Locations | 1 per account | 1 per account | 1 per account |
| Website | All layouts, SalonBook address | All layouts + custom domain | All layouts + custom domain |
| Online booking | 24/7 booking, guest booking | Plus deposits, recurring & client portal | Plus deposits, recurring & client portal |
| Payments | Pro and up | Stripe, Square or PayPal; invoices & tips | Stripe, Square or PayPal; invoices & tips |
| Staff management | Your schedule and time off | Roles, schedules, time off, seniority | Roles, schedules, time off, seniority |
| Inventory & retail | Pro and up | Stock, alerts, online shop | Stock, alerts, online shop |
| Commission & staff pay | Enterprise only | Enterprise only | Calculated each pay period |
| Marketing & reminders | Booking emails | Reminders, texts via Twilio, loyalty, waitlist | Reminders, texts via Twilio, loyalty, waitlist |
| Reporting | Revenue & booking reports | Plus staff & client reports, CSV | Plus staff & client reports, CSV |
| Integrations | Pro and up | Processors, embed widget, custom domain, QuickBooks CSV | Processors, embed widget, custom domain, QuickBooks CSV |
| API access | Enterprise only | Enterprise only | JSON data API + headless mode |
| Feature | Free $0/mo | Pro $39/mo | Enterprise $89/mo |
|---|---|---|---|
| Plan limits | |||
| Staff members | 1 | 3 | Unlimited |
| Services | 5 | Unlimited | Unlimited |
| Retail products | None | Unlimited | Unlimited |
| Locations per account | 1 | 1 | 1 |
| Emails per month | 200 | Unlimited | Unlimited |
| Booking & Appointments | |||
| Online Booking Wizard | Included | Included | Included |
| Guest Booking (no account required) | Included | Included | Included |
| "Any Available" Staff Option | Included | Included | Included |
| Configurable Booking Window & Advance Notice | Included | Included | Included |
| Online Booking On/Off Switch | Included | Included | Included |
| Multi-Service Booking | Not included | Included | Included |
| Recurring Appointments | Not included | Included | Included |
| Appointment Deposits & Full Payment at Booking | Not included | Included | Included |
| Cancellation & No-Show Fees (auto-charge) | Not included | Included | Included |
| Fee Waiver by Manager | Not included | Included | Included |
| Authenticated-Only Booking Mode | Not included | Included | Included |
| Calendar Management | |||
| Dashboard Calendar (Day / Week / Month) | Included | Included | Included |
| Mobile Calendar View | Included | Included | Included |
| Custom Appointment Status Workflow | Included | Included | Included |
| Ad-Hoc Calendar Blocks (breaks, training, etc.) | Included | Included | Included |
| Calendar Drag-and-Drop Rescheduling | Not included | Included | Included |
| Per-Appointment Calendar File (.ics) Download | Not included | Included | Included |
| Add to Google / Apple Calendar Links | Not included | Included | Included |
| Services & Staff | |||
| Service Catalog & Categories | Included | Included | Included |
| Service Photo Upload | Not included | Included | Included |
| Staff Profiles & Management | Included | Included | Included |
| Staff Schedules & Break Management | Included | Included | Included |
| Per-Staff Booking Availability | Included | Included | Included |
| Staff Seniority Level Badges | Not included | Included | Included |
| Client Management (CRM) | |||
| Client List & Profiles | Included | Included | Included |
| Client Notes | Included | Included | Included |
| Client Service & Allergy Preferences | Included | Included | Included |
| Client Visit History & Spend Stats | Included | Included | Included |
| Client Birthday Field | Included | Included | Included |
| Guest-to-Client Conversion | Included | Included | Included |
| Waitlist | |||
| Public Waitlist Join (via booking page) | Not included | Included | Included |
| Auto-Book from Waitlist on Cancellation | Not included | Included | Included |
| Dashboard Waitlist Management | Not included | Included | Included |
| Client Self-Service Portal | |||
| Client Self-Service Portal | Not included | Included | Included |
| Appointment History (portal) | Not included | Included | Included |
| Self-Service Cancel & Reschedule | Not included | Included | Included |
| Book a Visit via Portal | Not included | Included | Included |
| Invoice View & Online Payment (portal) | Not included | Included | Included |
| Payment Method Management (card on file) | Not included | Included | Included |
| Client Profile & Communication Preferences | Not included | Included | Included |
| In-Portal Notification Bell | Not included | Included | Included |
| Loyalty & Rewards View (portal) | Not included | Included | Included |
| Referral Portal View | Not included | Included | Included |
| Gift Certificates View (portal) | Not included | Included | Included |
| Intake Forms View (portal) | Not included | Included | Included |
| Products & Shop | |||
| Product Catalog & Inventory (stock, reorder points) | Not included | Included | Included |
| Public Online Shop (retail products) | Not included | Included | Included |
| E-Gift Certificates (bought in the client portal) | Not included | Included | Included |
| Membership Plans (staff enroll clients) | Not included | Included | Included |
| Membership Auto-Renewal Billing | Not included | Included | Included |
| Membership Automated Discounts | Not included | Included | Included |
| Payments & Billing | |||
| Invoice Creation & Management | Not included | Included | Included |
| Failed Invoice Auto-Retry | Not included | Included | Included |
| Tip / Gratuity Collection | Not included | Included | Included |
| Stripe Payment Processing | Not included | Included | Included |
| Square Payment Processing | Not included | Included | Included |
| PayPal Payment Processing | Not included | Included | Included |
| Venmo (via PayPal) | Not included | Included | Included |
| Zelle (manual payments) | Not included | Included | Included |
| Apple Pay | Not included | Included | Included |
| Google Pay | Not included | Included | Included |
| Cash App Pay | Not included | Included | Included |
| QuickBooks-Ready Invoice CSV Export | Not included | Included | Included |
| Email & SMS Notifications | |||
| Booking Confirmation Email | Included | Included | Included |
| Cancellation Notice Email | Included | Included | Included |
| 24-Hour Appointment Reminder | Not included | Included | Included |
| 1-Hour Appointment Reminder | Not included | Included | Included |
| Post-Visit Follow-Up Email | Not included | Included | Included |
| SMS Notifications (via your own Twilio account) | Not included | Included | Included |
| Individual Notification On/Off Controls | Not included | Included | Included |
| Notification Template Customization | Not included | Included | Included |
| Send Test Email / SMS | Not included | Included | Included |
| Intake & Consent Forms | |||
| Intake & Consent Form Builder | Not included | Included | Included |
| Built-in Form Templates (6 types) | Not included | Included | Included |
| Blocking Forms (inline during booking wizard) | Not included | Included | Included |
| Non-Blocking Forms (sent via email link) | Not included | Included | Included |
| Digital Signature Field | Not included | Included | Included |
| Form Response Viewer (client profile) | Not included | Included | Included |
| Manual Form Re-send (from appointment) | Not included | Included | Included |
| Reporting & Analytics | |||
| Revenue Reports | Included | Included | Included |
| Appointment Reports (volume, status rates) | Included | Included | Included |
| Date Range Filtering & Presets | Included | Included | Included |
| Client Acquisition & Retention Reports | Not included | Included | Included |
| Staff Performance Reports | Not included | Included | Included |
| Staff Utilization & Occupancy Reports | Not included | Included | Included |
| Report CSV Export | Not included | Included | Included |
| Staff Payroll & Commissions | Not included | Not included | Included |
| Loyalty & Referrals | |||
| Loyalty Points Program (per dollar / per visit) | Not included | Included | Included |
| Loyalty VIP Tiers (Member, Silver, Gold) | Not included | Included | Included |
| Loyalty Rewards Catalog | Not included | Included | Included |
| Loyalty Points Redemption | Not included | Included | Included |
| Referral Program | Not included | Included | Included |
| Referral Code Generation & Tracking | Not included | Included | Included |
| Branding & Website | |||
| Public Salon Website | Included | Included | Included |
| Theme Studio (7 layouts, 23 palettes, colors, fonts) | Included | Included | Included |
| Logo & Banner Customization | Included | Included | Included |
| Staff Showcase on Website | Not included | Included | Included |
| Custom CSS Editor | Not included | Included | Included |
| Custom Head HTML (GTM / Pixel) | Not included | Included | Included |
| Client Portal Brand / Accent Color | Not included | Included | Included |
| Admin Dashboard Brand Color | Not included | Included | Included |
| Embeddable Booking Widget | Not included | Included | Included |
| Popup "Book Now" Button | Not included | Included | Included |
| Google Rating & Reviews on Dashboard + Review Request Button | Not included | Included | Included |
| Custom Vanity Domain | Not included | Included | Included |
| Headless JSON Data API | Not included | Not included | Included |
| Headless Mode (hide public page) | Not included | Not included | Included |
| Settings & Configuration | |||
| Salon Profile (name, phone, email, address) | Included | Included | Included |
| Timezone Configuration | Included | Included | Included |
| Self-Service Plan Upgrade / Downgrade | Included | Included | Included |
| Payment processor keys | Not included | Included | Included |
| Product Tour (onboarding walkthrough + replay) | Not included | Included | Included |
| Automated Scheduled Tasks | Not included | Included | Included |
Yes. Pro and Enterprise come with a 14-day free trial. The Free plan needs no card and never expires.
Yes. There is no contract or cancellation fee. Cancel or switch plans from your dashboard whenever you like.
Free covers 1 staff member, up to 5 services, no retail products and 200 emails per month, on a SalonBook web address. Pro covers up to 3 staff with unlimited services and products and a custom domain. Enterprise has unlimited staff. Every account covers one location, and there is no setup fee on any plan.
Any person who can be booked or who has a login to your dashboard. Free includes 1 staff member, Pro includes up to 3, and Enterprise has no limit.
Never. There is no marketplace commission, no per-client fee and no setup fee. Your subscription is the only charge from SalonBook.
Card processing is handled by your own Stripe, Square or PayPal account, and those providers charge their standard fees directly. SalonBook does not add anything on top. The same goes for text messages (billed by your Twilio account) and your own domain registration.
Annual billing costs less: Pro is $348 per year (about $29 per month, about 26% off) instead of $39 monthly, and Enterprise is $828 per year (about $69 per month, about 22% off) instead of $89 monthly.
Upgrades take effect immediately: SalonBook credits the unused part of your current plan, charges the difference on its own invoice, and your billing period restarts on the upgrade date. Downgrades take effect at the end of your current billing period, with no partial refund.
Yes on Pro and Enterprise. Connect your own domain and SalonBook issues the SSL certificate automatically. Free accounts use a SalonBook address.
SalonBook adds no fee. On Pro and Enterprise, text-message confirmations and reminders go through your own Twilio account, and Twilio bills you directly: a per-message rate, a monthly fee for your phone number, and the registration US carriers require for business texting (A2P 10DLC). Email confirmations and reminders cost nothing extra.
Unlimited staff, commission and staff pay calculations, the headless JSON data API, and headless mode (hide the hosted public page and power your own site). Everything else in Pro is also in Enterprise.
No card needed for Free. Pro and Enterprise include a 14-day trial and you can change or cancel your plan anytime from the dashboard.